Spaghett Drink Trend: How Miller High Life & Aperol Became 2025's Recession Cocktail | Economic Indicators
Key Takeaways Recession indicator : The Spaghett (Miller High Life + Aperol) surged 65% YoY as consumers trade down from $15 cocktails . Industry handshake : Born at Wet City Brewing in Baltimore, it spread via bartenders as a "secret menu" item for "service industry nerds" . Economic parallels : Like past recessions, cheaper staples (pasta, canned tuna) and DIY drinks gain traction when wallets tighten . Price matters : Costs ~$5 vs. $12-$18 for an Aperol Spritz, with Miller High Life dubbed the "recession beer" . Cultural shift : Nicknamed "hobo Negroni" or "trailer park spritz," it reflects Gen Z’s budget-conscious drinking habits . Why a Cheap Beer Cocktail Screams Economic Trouble Kinda weird but true, the drink of summer 2025 ain’t some fancy rosé or craft IPA. It’s the Spaghett , this janky mix of Miller High Life and Aperol that bartenders been slurpin’ for years. Now it’s everywhere, from dive bars in Chicago to LinkedIn...